Othering is an experimental poster design project exploring the psychology of the Us vs. Them mentality and the ways group identity, prejudice, and exclusion contribute to social marginalization. Rooted in social and cultural theory, the project examines how visual language can communicate complex ideas surrounding identity, perception, belonging, and division.

The project consists of a triptych poster series, with each poster developed through a distinct visual approach: surrealist, metaphorical, and typographic. Through symbolism, conceptual imagery, and expressive typography, each composition presents a different perspective on the process of othering and the boundaries created between individuals and groups.

The series uses experimental graphic design as a form of social commentary, encouraging viewers to question how assumptions about identity and difference are constructed and perceived.

Disciplines: Poster Design, Experimental Graphic Design, Typography, Visual Communication, Social Design, Conceptual Design, Editorial Design.

Software: Adobe Illustrator, Adobe Photoshop.